Patrick Roberts launches ‘pink’ album in october for breast cancer researchSeptember 5th, 2017
Proceeds to be donated to the National Breast Cancer Foundation
19 July, 2017: Australian Violin Virtuoso Patrick Roberts is launching a new album called ‘Pink’ in October (Breast Cancer Awareness Month) to help raise awareness and funds for life-changing breast cancer research.
Proceeds from the sale of Pink will be donated to the National Breast Cancer Foundation (NBCF) to further advance world-class breast cancer research and work towards a goal of zero deaths from breast cancer by 2030.
Patrick, an ambassador for NBCF, was inspired to launch Pink as a result of experiencing the impact of breast cancer first-hand after his mother Patrick’s mother was diagnosed in 2009. Her breast cancer journey was challenging both physically and emotionally and involved a mastectomy, six months of chemotherapy and six weeks of daily radiotherapy.
“Initially I was in shock as I truly felt that this would never happen to my mum and to our family,” explained Patrick.
“She was extremely sick throughout the chemotherapy and at times thought she was not going to survive through it all. Throughout this terrible time it really opened my eyes to the many women in the world who have been affected by this disease.”
“Thankfully, mum lived through her experience and is grateful to be here with us. She never takes life for granted and appreciates every day,” he continued.
‘Patrick said that Pink is a tribute to his mum and all Australians who have been impacted by breast cancer. Containing hits like ‘The Wind Beneath My Wings’, ‘You Raise Me Up’ and ‘You’ll Never Walk Alone’ Pink delivers a mix of healing, inspiration and simply beautiful music.
“It is absolutely vital for those affected by breast cancer to know that research is improving every day,” said Patrick.
“That’s why I wanted Pink to support NBCF as research is the key to improving the detection, diagnosis and treatment of breast cancer both now and in the future.”
NBCF CEO Professor Sarah Hosking thanked Patrick for his generous commitment to NBCF.
“Breast cancer is now the most common cancer facing Australians today[i], and research is the only way to stop deaths and leave a legacy for future generations,” said Professor Hosking.
“Amazing and passionate supporters like Patrick play a big part in advancing breast cancer research to help NBCF work towards the goal of zero deaths from breast cancer by 2030,” she added.
For further information or to arrange a media interview, please contact Sophie Cooley, Senior Marketing Manager, National Breast Cancer Foundation on (02) 8098 4800/0417 421 683 or firstname.lastname@example.org
‘Pink’ by Patrick Roberts will be available in all good record stores across Australia from 29 September 2017.
[i] Cancer in Australia 2017, AIHW