LSKD’s fifth Pink Collection marks a powerful milestone in their partnership with NBCF. What began as a fundraising initiative has grown into a movement of awareness, connection, and impact.
In October, LSKD launched a bold 28-piece range with fresh styles, vibrant colourways and statement patterns. In 2025, this year, all sports bras within the range included a QR code linking to breast cancer resources, enabling awareness beyond October into everyday life.
For the LSKD team, this cause is deeply personal. Many have lost loved ones to breast cancer, making the campaign a heartfelt mission.
“Our partnership with the National Breast Cancer Foundation is about raising funds, starting meaningful conversations, and reminding people to be breast aware.
Each Breast Cancer collection continues to raise awareness and gives our community a way to make an impact. We’re proud to support NBCF and play our part in their vision of Zero Deaths from breast cancer.”
– Jason Daniel, LSKD Founder and CEO
In November, LSKD hosted their inaugural ‘Connect and Flow’ breast cancer awareness event at their Loganholme HQ in sunny Brisbane. Bringing the community together in a sea of pink and proudly wearing the new LSKD range, guests heard from NBCF’s General Manager Philanthropy and Partnerships, Penny Waitsman.
Penny was joined on a panel by three inspirational women who have all been touched by breast cancer; NBCF Community Ambassador, Zayaan and LSKD community members, Jane and Fawzia. The panel was followed by a mindful yoga session and morning tea, creating a space of strength and solidarity.
Thank you, LSKD for creating a collection that is designed not just to be worn, but to spark conversations, honour loved ones and inspire action.
More News Articles
View all News
