National Breast Cancer Foundation (NBCF) Partner, Green Valley Grains has raised an incredible $100,000 through its Pink by Nature campaign, showing how everyday choices can help fund live-saving research.
During the May to July campaign period in both 2025 and 2026, Green Valley Grains donated $1 from every 20 kg bag of its Open Range Poultry Mix sold. With each special-edition pink bag, customers had a simple way to support NBCF’s vision of Zero Deaths from breast cancer.
For Green Valley Grains, the partnership was driven by a personal connection to the cause. Inspired by their dear friend Andrea. The Pink by Nature campaign brought customers, retailers and the wider community together to drive awareness of the ongoing impact of breast cancer in Australia.
Speaking to our Partnership, Megan McKenzie, Brand Manager at Green Valley Grains, said:
“Green Valley Grains is extremely proud to partner with the National Breast Cancer Foundation. From our family to yours, we wish to make a difference and support research towards Zero Deaths from breast cancer in Australia,”
We are incredibly grateful to the Green Valley Grains team, their customers and community for bringing Pink by Nature to life and look forward to building on this impact in the future.
To learn more about NBCF partnerships and how organisations can help fund world-class breast cancer research, visit our partnership page to get in touch with our team.
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